August – September 2008

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REUNIONS IN ARMENIA:

Armenia has become a popular place for all kinds of reunions. This year we encountered several different groups of people in Armenia visiting with members of their families or schools from other parts of the world.

*At our hotel, we met a family of four from Marseilles, France (husband, wife and two young children). They united with the wife’s parents and sister who had come from Beirut, Lebanon to Armenia for the reunion. The family from France had been to Armenia once before and had fallen in love with the Motherland, while the family members from Lebanon had never visited Armenia. It was a perfect and memorable 2 week reunion. Not only did they enjoy each other, the wife’s parents and sister had the opportunity to visit Armenia. Likely Armenia will be the place for their future family reunions.

*Another family, staying at our hotel, was a couple from Rostov, Russia that had come to Yerevan to join relatives who were visiting from the United States, as well as other family members residing in Armenia.

*The World Reunion of Armenian Schools of Egypt www.armenegypt.com had a reunion for the first time in Armenia. Over 379 alumni and their spouses from different countries spent fun-filled days visiting beautiful sights in Armenia as well as in Artsakh. I knew several families from the Los Angeles area who kept me posted with their tours/adventures and thoughts. Many of these individuals were first timers to Armenia. I am told it was a successful school reunion. Many will return and bring their families to experience and enjoy the beauty of the country and the special feelings/emotions Armenia seems to kindle in its children.

INTERESTING ENCOUNTERS:

I was happy to meet Vic Darchinyan “The Raging Bull”. http://www.vicdarchinyan.com/ He lives in Sydney and was visiting friends and family in Armenia as well as getting ready for his next boxing tournament on November 1st in Las Vegas. We met several times, at our hotel, and talked about his successes and goals. He is an idol among sport fans (young and old) in Armenia. Vic is the current IBF Jr. Bantamweight World Champion and former IBF/IBO Flyweight World Champion. Current record (30-1-1, 24KOs).Vic Darchinyan

Vic Darchinyan and Ara Boyadjian in Yerevan

 

 

 

Norayr Mardirossyan is the leader of the Hye Riders (Motorcycle club) in Armenia. http://hyeriders.com/ He informed me that they have about fifteen members and that their activities include traveling (by bike, of course) to neighboring countries and participating in various motorcycling events, which have created reciprocal visits from cyclists from those other countries to Armenia. I suggested that a yearly event be arranged, in Armenia, whereby motorcycle enthusiasts, from all over, can participate. Norayr informed me that, in the past, they have had such rides on a small scale. With some encouragement and interest from the motorcycle riding world, a ride is scheduled to take place on or about June 15 (hopefully each year) leaving Yerevan, with a visit to Baroyr Sevag’s Museum, and on to Goris and Ghapan to the Karekin Nejteh monument, as a pilgrimage to him. (A possible three days –two night’s event).

Hyerider

Norayr Mardirossyan of Hye Riders Armenia and Ara Boyadjian

 

 

Brothers Jerry, Berj and Hratch Hirimyan from Istanbul were visiting Armenia by invitation of His Holiness Karekin II to attend a ceremony in honor of Catholicos Mgrdich Khrimian. They are the great grandsons of Khrimian Hairig’s brother and are very proud of their family and heritage. The brothers are musicians, composers, and singers in Turkey. They sing in several languages and they have just released a new song CD/DVD “Bu Topragin Cocuklari (the sons of this land).

During our yearly visit to Garni, (a favorite tourist spot) we met Vanoush Khanamerian. This 82 year young gentleman is the father of Armenian Dance. Several of today’s dance school teachers, both in Armenia and abroad, are his protégés. We spent a fun filled hour together during which he told us anecdotes and stories from his travel experiences. The festivities in celebration of Armenian Independence on September 21st, presented at Republic Square, ended with a dance from Vanoush Khanamerian himself and his students.

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Shoushan, Mrs.and Vanoush Khanamerian, Lena , Ara

MEETINGS:

It was an honor to once again, meet H.E. Hasmig Boghosian, R.A. Minister of Culture, http://mincult.am/am/ who gave me information and updates about some of the latest cultural achievements in Armenia, particularly with regard to our youth. We, also, discussed the importance of keeping cultural monument areas clean, and educating the populace regarding littering, trash, etc. throughout Armenia. Trash and graffiti removal should be a priority, with educational institutions (starting with kindergarten schools) taking the first steps in teaching students the relevance of “Don’t Litter” and “Keep Armenia Beautiful” campaigns and utilizing the meanings of these slogans as part of the new generation’s responsibility in treating and keeping Armenia clean.. The meeting was concluded with a presentation and issuance of a letter of gratitude to me for promoting Armenia, through the “Visit Armenia, It Is Beautiful” campaign. We are hopeful that the VAIIB logo and “VisitArmenia.org” link will be incorporated in the Mincult.am site.

I find that my annual meetings with Ara Petrosyan, Deputy Minister of RA Ministry of Economy, http://mineconomy.am/am/ ,as always, are very important and fruitful. Our exchange of concerns and discussions of various points of interest that are fundamentally significant to Armenia’s prosperity and growth, whether through the tourism industry or other means, help us to work together within our own channels and abilities to either direct the issues at hand to the appropriate entities and/or help to rectify problems as expeditiously as possible. This year, we discussed problems regarding the increase of traffic within the city, keeping tourist sites clean, and specialized training of hotel and service workers. A certificate of appreciation for the “Visit Armenia, It Is Beautiful” project was issued by Mr. Petrosyan, Deputy Minister of R.A. Ministry of Economy.

Mr. Vasken Khatchikyan, Head of R.A. State Fund of Social Insurance services, originally from the Lori Marz, has been working tirelessly to introduce Akhtala as a prime tourist attraction. Near Sanahin and Haghpat, lays the fortified monastery of Akhtala, with breathtaking frescoes

akhtala

 

.These well preserved frescos of Byzantine and Greek eras are a rarity in Armenia. Mr. Khatchikyan has a vast knowledge of historic facts of the area, and has been working hard for the past several years to make Akhtala a UNESCO historic heritage site. The roads and facilities in the area are being built and repaired. Akhtala is a definite stop for tourists to enjoy this unique area/site. During our meeting, we discussed the possibilities of promoting this Northern Gateway to Armenia to tourists throughout the world and to encourage tour companies to include the monastery and fortress of Akhtala in their tour programs/destinations.

I had a lengthy meeting with Mr. Antranik Hovanisyan, Youth Affairs Director of the Ministry of Sport and Youth Affairs of the Republic of Armenia. http://youthpolicy.am/en/ He gave me details of the Youth Festival “Dialogue of Cultures-2008” held at Dzaghgatzor, Armenia. This festival was designed to help in the development of intercultural dialogue, promote diversity and to contribute in the participation of Armenia and its youth in relation to global issues.

I had several meetings with Mher Sadoyan, Director of the Armenia Tree Project (a USA based non-profit organization, which combats the deforestation of Armenia and helps tree planting projects). http://www.armeniatree.org/ We discussed the possibility of establishing several tourist locations, where tour buses can make a rest stop and tourists could voluntarily plant trees, with their own hands and a shovel, at affordable fees to help encourage and fortify Armenia’s commitment to the environment. Planting of fruit and nut bearing trees should also be considered in the tree planting project.

Mher Sadoyan

Avetik Afrikyan, of Hyur Service, http://www.hyurservice.com/eng/ provided me useful information and photographs to assist me in the promotion of the Visit Armenia, It Is Beautiful Project campaign and updated PSI video presentation.

Although the VAIIB project is non commercial, I make it a point to stop by the American Chamber of Commerce in Armenia http://amcham.am/ to learn about its current projects. This year I met with Ms. Diana Gaziyan, Executive Director and Mr. James G. Lykos, Senior Advisor of ACCA and explained to them the purpose and benefits of the “Visit Armenia, It Is Beautiful” project in promoting tourism to Armenia thus helping the socioeconomics of the country and its people.

This year I toured the “Beer of Yerevan” CJSC plants where Kilikia Beer and other fruit juices and products are manufactured and bottled. http://www.kilikia.am/ I met with Mr. Ashot Baghdasaryan, General Director of the company and discussed the possibility of incorporating the “Visit Armenia, It Is Beautiful” logo on labels of exported bottles and jars of its products as a public service announcement. Mr. Ashod Hovannisyan, head of marketing and export , gave me a thorough tour of the facilities equipped with modern technological machinery in an impressively clean environment. I tasted fresh pomegranate juice (with no sugars or preservatives added) and enjoyed a glass of Kilikia Beer right from the brewery. Delicious !

Kilikiabeer

Sebouh Baghdoian from Vienna, a devoted advocate and a close friend of the “Visit Armenia, It Is Beautiful” project in Europe, was in Armenia, doing some work at Kegharkounik Marz. We met several times and exchanged ideas on how to maximize our efforts in further promoting the “Visit Armenia, It Is Beautiful” campaign. (All ideas and suggestion are always welcome. Please feel free to send an email).

NEWLY VISITED SIGHTS/LOCATIONS:

Having been to Armenia every year (sometimes twice a year) since 1999, and having been to many different regions, cities, villages, we decided to visit different locations this year. Visiting Goris, Ghapan (aka Kapan) and Meghri was one of the highlights of our trip this year. Though we had been to Goris several times before, we had never traveled farther than Goris to the southern parts of Armenia. Mr. Artin Manoukian, of the Glendale-Ghapan sister city association (in Glendale, CA), http://www.glendale-ghapan.org/ put me in contact with the sister city organization’s representative, Armenag Stepanian, in Ghapan. After a six hour drive from Yerevan, with a few rest stops on the way, we received a warm welcome from Armenag and settled into Darist Hotel, in the center of town (an older building with clean, renovated rooms with hot/cold running water; and a restaurant with an outdoor terrace overlooking the river) Ghapan is one of the rare cities in the world where two different rivers (Voghchi and Vachagan) flow through it. We visited Ghapan’s City Hall and were received by Hon.Armen Karapetyan, Mayor of Ghapan. We discussed issues of interest to increase tourism to the area. The Syunik region can be hikers, bikers, and horse back riders paradise as well for those looking for a relaxing place with clean mountain air away from the stress of a modern hustling environment.

Ghapan

Hon. Armen Karapetyan and Ara

Mr. Karapetyan presented me a PSI booklet “Visit Kapan - The fortress of Lernahaystan”. A well prepared publication with excellent pictures and information about Syunik and Ghapan. We continued on to Meghri (known for its pomegranate and fig trees) through a new mountainous highway, a two hour ride through winding roads and beautiful forests, mountains, ridges and valleys. As we started the descent, the Arax River was shining, from below, like a diamond. As we approached the border with Iran, we had a wonderful view of the river flowing with majestic serenity. We were greeted with warm hospitality by a local Meghri family, and enjoyed fresh fruits, milk and honey. Our return to Ghapan was via the old winding road (a faster route). Nona, a reporter of Ghapan’s local TV station, Khoustoup TV, conducted an interview with me, asking several questions about my visit, and the VAIIB campaign. I, also, stressed the importance of educating the public, particularly children to keep their city, rivers and all tourist attractions clean and free of debris and to continue their education, stay in their hometowns and implement what they learn in the advancement of their cities.

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Ara, Lena, Shoushan, Armenag

 

 

 

 

 

On September 16, 1976 , the Mousa Ler (Mousa Dagh), http://www.mousaler.com/ monument was erected across the Zvartnotz airport (near the city of Etchmiadzin) in honor of the heroic people of Mousa Dagh, (known for the 40 days the villagers successfully defended their village).Mousadagh

It has been a tradition that on the third Sunday of September, a celebration takes place at the sight of the monument which resembles a fortress, symbolizing the heroism and solidarity of the Mousa Dagh people. The celebration includes Prayers, traditional “Harissa” (cracked wheat and meat porridge), traditional music (Zourna-Drums,) patriotic songs and dances.

 

 

 

Mousadancers

Thousands of Armenians attend this unique event which is open to the public at no charge. I was lucky to participate in this year’s ceremonies and enjoyed talking to some of the locals – Mousa Ler’s proud people.

This time during our visit to Garni, we took a jeep ride down to the Tzor. The scenery, raging river, unusual rock formations and majestic peaks were awe inspiring. This is an ideal place for hikers interested in at least a seven hour trail. Plan to spend the night, outdoors in a tent of course. It is strongly suggested that the hike is organized through the appropriate Garni representatives.

Garnitzor

 

We visited the village of Markara, at Armenia’s border with Turkey, with beautiful and close up views of Mount Ararat from its northern side.

RE-VISITS:

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We also went to Gavar and visited the Khatchkars of Noratus Cemetery, after making a stop at Hayravank overlooking Lake Sevan. . Dzaghgatzor, the popular sports and youth getaway in Armenia was another return trip we made. Not only, Armenia’s residents enjoy and reap the benefits of this area, various youth organizations from throughout the world gather at this locality for planned summer activities and stays. Winter skiing and other snow sports are very popular with available new ski lifts.

We took a minibus tour, from a local tour operator, to Mt. Arakadz with a photo stop at the Alphabet monument at the skirts of the mountain. We continued up Mt. Arakadz to the fortress of Ampert as well as Degher where we stopped in at St. Asdvadzadzin Church.The panoramic view of Puragan from atop the mountain, including the observatory is breathtaking.

MISC/INFORMATION:

In addition to the nightly two hour water fountain music/water show at the Republic Square on August 23rd, there was an open air concert to celebrate the Declaration of Independence. Several singers and dance groups participated. Thousands of people attended this event.

Waterdance

The 2008 Olympic medal winners were honored in an open air celebration held on August 26 at the Republic Square. The inspiring and congratulatory speech of President Serge Sarkisyan was followed by a “Star” filled concert wherein entertainers such as Aida Sarikisian, Shoushan Bedrosian, Andre, Haigo (2007 Eurovision participant) and Sirousho’s (Quele Quele - 2008 Eurovision) voices pleasantly echoed throughout the night. The evening ended with fireworks spectacular.

On September 28, 2008 H.H. Catholicos Karekin II blessed the “Sourp Muron”, a Ceremony that takes place every seven years, when thousands of pilgrims from throughout the world come to Etchmiadzin for this holy event wherein this blessed oil is prepared and passed throughout the Armenian churches worldwide.

The Hamazkayin “Knar” dance group from Lebanon was visiting Armenia. Leader Felix Haroutyounyan explained, in a TV interview, the importance of Armenian culture, through dance, music and all means possible throughout the Diaspora as well as bringing these talents home to Armenia.

Garen Kocharian designed and prepared a 30 second Public Service Information video with the “Visit Armenia, It Is Beautiful” logo which included photos of various activities such as swimming, skiing, mountain climbing, hiking, food and entertainment and other fun photos. (The sounds of Ara Gevorkian bring further enjoyment to the video).

I learned about a youth organization called “Miasin” http://miasin.am/ and saw them in action on one occasion. Approximately one hundred young students (mostly girls), wearing white T-shirts had organized a peaceful demonstrations walking on Apovian Boulevard, with chants and banners on an anti-smoking campaign. I understand that some of their demonstrations also deal with corruption issues. However, the one which most interested me was the march to “Keep Yerevan Clean”

Miasin

I made several hotel inspections to familiarize and update myself with new accommodations and offered services. Most established facilities have websites that are to par with their respective accommodations. During the last week of September, hotels in Yerevan were sold out, due to the normal tourist season, business meetings and various conventions/seminars held in Yerevan.This is always good news.

Until my next visit, I leave you with thoughts of Armenia, and to make a decision to Visit Armenia, It Is Beautiful.

 


 

Rose and Alex Pilibos Armenian School
November 21, 2007 presentation

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Rose and Alex Pilibos Armenian School November 21, 2007 presentation Mr. Kevork Sarkissian, Armenian and Department Chair of Rose and Alex Pilibos Armenian School in Hollywood invited me, to have a presentation and discussion with the higher classes of the high school.

The discussion was regarding recent situations in Armenia, especially in the rural areas and villages, including the road conditions, water, economic development, education, health, traffic, pollution, forests and environment. I had prepared a slide show, which was interesting to the students. They had several questions and comments and we had a successful discussion. I was pleased to see that our youth are eager and interested to learn about our homeland, its current situation and its future.

Thank you Mr. Sarkissian for this opportunity to talk to your students and arouse their interest in this matter. Now they are aware that they too can share in helping our homeland prosper.


 

November 2007

A last minute decision, and a surprise for my wife, I booked a flight to Armenia for October 30, 2007, to attend an engagement party in Yerevan. As you know, we were there in August, but I just couldn't resist the temptation to go again. My wife and I left to fly to Yerevan, via France. On the airplane, we met a number of Armenians who were traveling to Armenia (some as tourists others for business, and yet others to attend different conferences being held in Armenia).

In Paris, while connecting to our flight to Yerevan, we met a group of over sixty people, all members of a French medical organization called "Association Sente Armenienne France" with a number of cardiologists and heart specialists as well as professors in cardiology. I was informed that they would be visiting several hospitals in Armenia, and would be establishing working relations with some of the facilities.

In fact, on our return flight from Yerevan to Paris, we met up again with some of the group's participants, who told us that a successful heart surgery was preformed to a pregnant woman at the Nork Marash hospital. Upon arrival at the Zvartnotz airport, the issuance of our visas, the immigration, baggage claim and customs process took exactly 35 minutes, which is quite fast compared, to many other cities' airports in the world.

In this month of November (in comparison to August, when many were out of town), the traffic in Yerevan was very heavy, mostly due to a very large number of additional cars being brought into Yerevan (I understand that about 25.000 cars per year are being brought in). The construction of pedestrian underpasses continues which will hopefully help with pedestrian traffic.

On November 3, 2007 we participated in the Seventh International Tourism Fair held at Cine Moscow lobby. Some of the exhibitors had very nice booths with good information and were handing out well prepared colorful travel brochures. The TourInfo Magazine, (a free publication) ATDA, Armenian Hotel Associations, Arthurs Hotels and resorts, Armenia Marriott, Golden City hotel group and Czech Airlines were among many other exhibitors.

A group of Tour Operators and Travel Agents from Italy were visiting Armenia for a familiarization trip. They were guests of one of the major travel companies in Armenia. While there, they had hotel inspections as well as several sightseeing tours. There educational and pleasant experiences should result in increase of tourists from Italy and Europe.

On November 8, 2007, I had a lengthy meeting with Mr. Ara Petrosyan, Deputy Minister of Trade and Economic Development. We discussed issues such as the departure terminal of the airport where crowds of well wishers (non-travelers who come to the airport with the traveler to send them off), thereby creating overcrowding, and disruption of the smooth movement of passengers. I also suggested easier ways to obtain the 10,000 Dram exit fee stamp and making a visa extension simpler to get. I asked Mr. Petrosyan to bring some of the ideas discussed to the appropriate authorities and departments. These included educating drivers to drive more safely particularly in relation to extending courtesies to pedestrians who are legally crossing the street, and teaching pedestrians to cross from marked cross-walks whenever possible; planning and creating more one-way streets as well as street signs for easier and faster traffic flow, and other infrastructure needs within the City.

It seems that in the smaller towns and villages, drivers and pedestrians are more courteous than in Yerevan (probably since it is not as crowded as Yerevan has gotten to become). I also suggested that information brochures about Armenia be printed and distributed by the Ministry of Foreign Affaires to the Armenian Consulates throughout the world. I met with "Armenian Hotel Association" Executive Director Ms.Lusine Minasyan. She informed me that member hotels are participating in educating their staff through special courses in the hospitality and service business, and that most hotels are now accepting credit card payments with their reservation and cancellation policies being similar to known world wide accepted formats. We discussed the implementation of the "star" system and other issues related to hotel and hospitality industry in Armenia.

I also visited the offices of American Chamber of Commerce in Armenia and was given a general idea of development progress in Armenia. I am hopeful that ties between Armenia and the US with relation to commerce grows stronger, each day.

I had a very interesting meeting with Mr. Vazgen Khachikyan (President of State Fund of RA Social Insurance) who is from Akhtala, he gave me detailed information about the work done to promote tourism to Akhtala, including but not limited to the renovation of the fortress and St. Astvatsatseen monastery. He informed me that the RA Government will be helping to repair the roads leading to the fortress and that individuals will build clean restaurants and facilities to attract and accommodate tourists. Future plans include construction of a resort hotel to encourage tourist to spend one or more nights in this beautiful area.

Based on this, and my visits to Akhtala in August, I suggest that tour operators, include Akhtala as an additional stop during Haghpad and Sanahin tour, or give an option to have Sanahin and Akhtala or Haghpad and Akhtala as a full day tour. All three monasteries/complexes can be visited in one day, if you leave early enough in the morning from Yerevan (approximately 8:30 AM), including a 15-20 minute stop at the AyPenKeem (Alphabet) sight at the skirt of Arakadz Mountain. While I was there, the Northern Avenue had not yet officially been opened. But of course, I strolled along it, and enjoyed the very modern look of the area. Yet, I don't know if I felt like I was walking in Yerevan or Rodeo Drive in Beverly Hills. I suppose this is the same feeling that Yerevan citizens are experiencing. Do you keep Yerevan traditional or start to modernize? This is a question that tourists can answer for themselves. Let me know what you think?


August 2007

Our 2007 visit to Armenia started on August 01. Once again, I traveled with my wife, two daughters, and both my grandchildren (my grandson is 17 years old and granddaughter is 6 years old. Each one of them had a great time). When we landed at Zevartnotz Airport’s eleven (11) month old new arrival terminal, things were more organized than ever before. Issuance of entry visas, and going through immigration was very smooth. All of our baggage (11 pieces) had arrived with no problem, and there were no crowds of porters imposing their help. Instead we rented luggage-carrying carts (the fee was 400 Drams: approximately $1.35 each) As we exited the airport, we were greeted, as usual, with the smiling faces of our friends with flowers and kisses. The number of friends meeting us grows every year, although we ask them not to come to the airport…but, that is part of the fun. After hugs and kisses we were whisked to our hotel, where our usual rooms were ready. The staff greeted us as usual like family members. This trip we decided to travel to areas that we had not seen before. One such destination was our drive alongside Lake Sevan from the south eastern side where the scenery was very different from the western side of the lake, which has been the side of lake where we have driven by several times in the past. It was well worth taking this trip along the southeastern side of Sevan, and visiting Hayr Vank, with a beautiful view of the lake, and passing through the village/town of Kavar and a stop at Noratuz cemetery full of erected katchkars as head stones. On another day, we drove along the western side of Sevan and revisited Haghartzin Monastery in Dilijan (which is one of my personal favorites). Jermouk was another beautiful town that we visited again this trip. The waterfalls, rivers, manmade lake and mineral water baths are the hallmarks of Jermouk, and should not be missed. The weather in Jermouk is usually much cooler than in Yerevan, so jackets are a must, particularly in the evening. Before arriving to Jermouk, we went to the Shakee waterfall in Sunik. Don’t count on getting in to see the waterfall, because you need to get into the hydro plant first, which is locked off by a gate. For almost half an hour, we kept honking the car horn, and we finally grabbed the attention of the caretaker there, who let us in. We had to pay a little something for him to turn the switch on for the waterfall. A small hike along the path brought us to the Shakee waterfall where we enjoyed the sound and sights of the fall and surroundings, under a beautiful blue sky with the sun shining bright upon us. We drove back to Jermouk, and stayed the night. Another day, we went to the Akhtala compound and St.Astvatsatseen (Holy Virgin) monastery founded in the 10th Century by the Bagratoonee-Kyooreekians. Akhtala is past the Haghpat monastery in the Lori Province. The drive to Akhtala was through lush forests, steep and tall cliffs, with rapid rivers and creeks below. The Akhtala compound/fortress is one of the most well preserved fortresses in Armenia. The internal walls of the Church are decorated with colorful murals dating back to before the 13th Century. It is said that these murals are one of the exceptional representations of the Greek Orthodox culture outside Byzantium. In the Akhtala area, there are also other historic and architectural monuments, such as The Holy Trinity monastery, the Twin Churches, St. George Church, khachkars and other noteworthy ruins. In August traffic was light in Yerevan, as residents had gone “hankesdanalou” (vacationing). Dzaghgatsor , Jermouk, Dilijan, Sevan and other popular spots were busy with Yerevantzies. The huge water fountain in the Republic Square was being repaired, and underground pedestrian passes where being built on major streets, such as at Khanjian and Sayat Nova. Of course, where ever you look, new construction of modern high-rises were in the works; many with iron/metal and glass which I noted to be a changing and new look to the charming and traditional face of old Yerevan with its pink and gray tone stone buildings. But this is progress…We also noticed several individual homes being built right outside of Yerevan,. Hopefully, this is a sign of expansion outside the Getron.(City center) There is just too much going on within the few blocks in the Getron, the surroundings of the Republic Square. It is wise to start expanding to some of the other areas in Yerevan . Unfortunately, the airport departure lounge is still very crowded and check in lines are way too long, so always plan on checking in at least three (3) hours prior to your flight departure. Remember to purchase your exit permit of 10, 000 Dram before entering the check in line. Until next time –


February 22, 2007

Yervand Zakharyan

Ara with honorable Yervand Zakharyan, Mayor of Yerevan.

On February 22, 2007, Ara Boyadjian of the "Visit Armenia, It Is Beautiful" attended an event organized by the Armenian Bar Association to welcome and honor Mr. Armen Liloyan, the new Consul General of the Republic of Armenia in Los Angeles. Present at this event, along with Consul General Armen Liloyan was the Honorable Yervand Zakharyan, Mayor of Yerevan, and his delegation from Yerevan. Ara Boyadjian discussed the "Visit Armenia" project with Mayor Zakharyan, Vardan Amaryan, Chief Assistant to the Mayor as well as with Armen Soghoyan, Head of the Department of Health and Social Affairs.

The signing of the Los Angeles Yerevan Sister City Agreement, which is a major enchancment to tourism to Armenia, took place on Friday, February 23, 2007, at Los Angeles City Hall where at 10:00 Am, Ara Boyadjian and over four hundred attendees witnessed the signing of the historic document formalizing the sisterhood of the two cities by Los Angeles Mayor Antonio Villaraigosa and Yerevan Mayor Yervand Zakharyan. This project was the result of the tireless work of Mr. Eric Garcetti, President of the City Council with the Armenian American organizations and community and civic leaders.


September 2006

March 20, 2006 was a celebration in our household, because once again, we had purchased our airline tickets to visit Armenia in September 2006 (this time traveling with me and my wife was my daughter Lena and her three friends, two of whom were first time visitors to Armenia, on the newly scheduled Air France connection via Paris).

We arrived Yerevan on September 13, 2006. My compliments to the border control personnel, as welcoming smiles and polite treatment was noticeable. As usual we were greeted with hugs and flowers from our friends and whisked off to the hotel we normally stay at. Although the hour was late by the time we reached the hotel, we stayed up until the wee hours of the night talking, laughing and enjoying our reunion. The Following day, Sept 14, 2006 was the opening of Zevartnotz airport’s new arrival terminal with its modern baggage carousels and two security monitors which should expedite the arrival process,

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September 18 through 20 we participated in the Armenia Diaspora Conference organized by the Ministry of Foreign Affairs. R.A. President Robert Kocahrian, Artsakh President Arkadi Ghoukasian, His Holiness Karekin II, His Holiness Aram I, R.A. Government officials, dignitaries and over 2000 delegates and guests were present. This was a unique opportunity for Diaspora Armenians to meet each other and Armenians of the Homeland to discuss important issues for the benefit of all. This third conference had a main agenda of “Rural Poverty Eradication in Armenia” one Village at a Time. Experts and professionals in economics, agriculture and health will be working hard to rebuild the basic infrastructure in the rural areas and through public and private partnerships assist the villagers to substantially increase productivity and farm income. Two excellent books (Armenia Discovered) and (Rural Poverty Eradication) with beautiful pictures, published by the Ministry of Foreign Affaires were included in the conference kits distributed to the delegates.

On September 21,2006 we attended an impressive Independence Day Military parade at the beautifully decorated Republic Square followed with a Service of Blessing the Republic of Armenia at St. Gregory the Illuminator Cathedral on the occasion of the 15th Anniversary of Armenia’s Independence. Thousands of people were all outdoors celebrating and the national TV did live broadcast of all the festivities. The “Vasken Sargsyan” Stadium was the highlight of the evening with a concert-show, followed by spectacular fireworks. Late that night, the Opera House square was bustling with people present at a concert with Shoushan Petrosian with her patriotic and crowd pleasing songs. Several other concerts and functions were preformed throughout Yerevan and all regional centers. Independence in movies was also shown at the Moscow Cinema, with over 20 feature films and documentaries all produced after the Independence. It was a true celebration. Most importantly almost all the functions were free to the public. The Ministry of Culture and Youth Affaires organized and presented the cultural events.

A large number of conferences, forums, expositions and exhibitions coincided on these days. The Armenian Evangelical Church celebrated its 160th Anniversary during a four-day conference attended by representatives from 22 countries. The Armenia Relief Society (A.R.S.) also had several hundred members and delegates from throughout the world participate in celebrating the 15th Anniversary of the establishment of the ARS Chapter in Armenia.

On September 29 and 30 another celebration took place in Armenia when President Jacques Chirac of France made a historic visit to Armenia joined by his wife and several French ministers and dignitaries. This unprecedented visit included a ceremonial visit to “Dzidzernakapert” the Armenian Genocide Memorial in Yerevan, a state dinner at the residence of President Robert Kocharian, inauguration of “the Place de France” square, visit to Etchmiadzin and His Holiness Karekin II and finally an open air spectacular concert was performed by world renowned Armenian singer Charles Aznavour at the Republic Square attended by tens of thousands.

On October 4th and 5th, at the invitation of R.A President Kocharian the President of Romania Mr. Traian Basescu visited Armenia during which time he gave his respects at the Genocide Memorial and had meetings with prime minister Markarian and His Holiness Karekin II.Z

kilikia
“AYAS” Nautical Research Club displayed their ship “Cilicia” a replica of XIII century merchant sailing ship of the Armenian Kingdom of Cilicia, which had returned to Armenia after sailing trade sea routes around Europe, the Mediterranean, The North, the Baltic Seas and the Atlantic Ocean.

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I was privileged to have fruitful meetings with H.E. Hasmik Poghosyan, Minister of RA Culture and Youth Affairs, and with Raffi Zaqaryan, Chief Adviser to The Minister of Culture and Youth Affairs. I met again with Mr. Ara Petrosyan, Deputy Minister of RA Ministry of Trade and Economic Development, in charge of tourism development. We discussed many concerns that I have had from tourists and those visiting the “Visit Armenia it is Beautiful” web site. I brought to his attention issues such as safety, traffic lights in the central areas, cleanliness of historic sights including the need for removal of trash and debris in said areas and once again made issue for the need of clean restroom facilities at all tourist sites. I attended yet another meeting with Mr. Araik Vardanyan Executive Director to the newly formed “The Union of Incoming Tour Operators of Armenia” to which most reputable Armenia travel agencies are members. Although I did not have a chance to fully research the UITO’s objectives, mission and service to the public, but I believe it is important to have such an organization where the member agencies can be accountable.

My wife and I had an opportunity to visit several “Mangadouns” (home for children): Our overall impression was that they were very well managed with adequate support staff, very clean and the children were healthy, well behaved and in good spirits. This trip, I also had the need for medical attention (minor health reason) and was taken to “Nairi” Medical Center and Hospital. It, too, was well maintained and clean and the medical service provided at the Emergency Room was noteworthy.

A final observation and comment from a tourist standpoint and to assist tourist concerns: I believe Armenia needs immediate attention to three “T” problems. Traffic, Trash and Toilets. I invite anyone in the Diaspora, or why not in Armenia, who can help improving these areas; please contact me and I will try my best to bring your ideas and suggestions to the proper agencies personnel for positive action.

Until my next report, I close by asking you to “Visit Armenia it is Beautiful” and tell a friend.


May 2006

ANC Burbank Honors “Visit Armenia it is Beautiful”

We were all privileged to be present at the inaugural banquet of the Armenian National Committee – Burbank Chapter, held on Friday, May 12th, 2006, at La Bella Banquet Hall.  The sold-out event honored activists and officials serving the Burbank community.  The evening commenced by Ms. Maria Akopian lending her talent to an outstanding performance of both the U.S. and Armenian national anthems.  Mr. Mourad Topalian, the master of ceremonies for the evening, delivered his opening remarks by emphasizing the importance of Armenian participation in local community activities and assured those present that the ANC Burbank chapter will continue to be an active part of the city's progress, as it has always been since its inception in 1990.  Archbishop Khoren Habeshian's blessings were followed by a delicious Armenian dinner - to the satisfaction of all present!

The evening's keynote speaker was the Honorable Paul Krekorian, a board member of the Burbank Unified School District and a longtime Burbank resident and community leader, who is closely familiar with both the ANC and the City of Burbank. His comments once again stressed the importance of both the ANC as an Armenian political association and the City of Burbank, as not only a home to thousands of Armenians but also a city of mixed ethnic backgrounds, working together.  A video presentation of the activities and the programs of the ANC gave the audience an overall view of the ANC Burbank's involvement in the city's progress.

The video presentation was followed by the Awards' Presentation by Dr. Arbi Ohanian.
The following five awards were presented:

- Karekin Njdeh (founder of the Armenian Youth Federation in the U.S. in 1933) award to Ms. Ani Khodaverdian and Ms. Dalar Abolian for their youth activities and work at the Burbank High Schools concerning the recognition of the Armenian Genocide and their dedication to the Armenian cause

- William Saroyan (who praised freedom, brotherly love and universal benevolence) award to Mr. Ara Boyadjian and to www.visitarmenia.org for his promotion of the "Visit Armenian, it is beautiful" project.

- Levon Shant  (leading figure in Armenian Drama, well known poet and teacher for more than sixty years) award to Ms. Sharon Cohen, Library Services Director, City of Burbank.

- Vahan Cardashian (founder of American Committee for an Independent Armenia along the lines recommended by President Wilson) award to Mrs. Tamar Krekorian as the Burbank ANC Activist of the Year.

- Nigol Aghbalian (ARF member at early age, member of parliament and Minister of Education of the first Armenian Republic, one of the founders of Hamazkain Cultural Association, educator) award to Mr.Mgerdich Boudaghian for his seventy years of tireless dedication to ARF and its cause.

Upon receipt of the William Saroyan award, Mr. Boyadjian had the following comments for the audience:

“I am honored and grateful to ANC Burbank for rewarding my “Visit Armenia it is Beautiful” project. I have come to this great country 37 years ago and since then, the State of California and especially the City of Burbank have given my family and I the means and opportunity to have a successful life and to live in harmony with our neighbors and be part of the success of the Burbank community.

Travel and tourism is one of the most important things for a country. In addition to its positive impact on the economy, it promotes peace, understanding and goodwill amongst people. Cultural exchange is a fascinating advancement for the growth of a nation. Accordingly my “Visit Armenia it is Beautiful” project in addition to its direct promotion of Armenia, encourages communities in the Diaspora especially the youth to get involved and participate in activities of their local organizations and become law abiding and exemplary citizens. Thank you again for this great honor which is a great enhancement to my motivation and goal.”

In a further interview, Mr. Boyadjian expressed his sincere gratitude and appreciation to both the ANC and the City of Burbank for their recognition of his efforts with his website and stressed the importance of Armenian participation in local community activities as well as in Armenian organizations.  He encouraged all Armenians to visit their beautiful homeland, purchase products of Armenian origin, and promote their country in all of its aspects.  Mr. Boyadjian stated that one of the most powerful tools of promoting a country is by tourism - it is visitors, both Armenian and non-Armenian, who boost a country's economy - first by their own personal visit and then by encouraging others to visit because of their own positive experiences.  Therefore, Mr. Boyadjian stated, "visiting Armenia because it is beautiful" should be a motto for all Armenians, as well as a personal goal.  Mr. Boyadjian invited all to simply visit www.visitarmenia.org for their own personal enrichment, encouragement to visit and overall enlightenment.  He said, "remember, the only benefit is enriching tourism of our homeland - no other agenda is involved."

The award recipients were further recognized by Certificates of Recognition presented by U.S. Congressman Adam B. Schiff, U.S. Congressman Brad Sherman, State Senator Jack Scott, California State Assembly Majority Leader Dario Frommer, California Assembly Member Carol Liu, and City of Burbank Mayor Todd Campbell.

Mr. Topalian's closing remarks, were followed by live Armenian music and dancing in a friendly and fun-filled atmosphere.


July 2005

Since my last visit to Armenia in September 2004, my wife Shoushan and I planned on returning in the summer of 2005, along with our two daughters and granddaughter. My daughter Lena has been to Armenia at least seven times, many times accompanied by her own family or friends. However, this was to be the first visit for my youngest daughter Lisa and her four-year-old daughter Savannah. We waited anxiously for July 2005.

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Arrival and clearance at Zevartnotz airport, once again this year, was easy and without incident. An airport bus transferred us from the airplane to the arrival terminal. This bus transfer may have been because the plane stopped in a different section of the airport than it usually does, in order to allow His Holiness Garegin II Catholicos of All Armenians, who was traveling on our same flight, to depart the plane and be officially met. After claiming our luggage, and clearing customs, which went very smoothly, we were greeted by many old and new friends (whom we have met over the years at each visit) with hugs, flowers, and happy faces. This reunion alone is worth the long trip from Los Angeles to Yerevan.

Over the next three weeks, we re-visited many towns, villages, and sights throughout Armenia so that Lisa and Savannah could also experience and enjoy the very unique and beautiful places. Each day we asked some of our local friends (who are now like family for us) to join our private tour excursion, as it is more fun to share the sites of the country with the locals and hear their input of local customs, and daily life in Armenia. We had a private mini-bus that could seat up to 14 people and traveled to our destinations, singing, laughing and just feeling lucky. It is easy to arrange private tours whether it is by van, mini-bus, bus or private car. I would recommend that larger groups (for vans/buses) reserve the vehicle appropriate for the size of their group when planning their trip to guarantee the availability of their van/bus. For smaller groups, there are various agencies/tour operators in Yerevan that can arrange tours after arrival. However, I suggest that a first time visitor to Armenia make all their arrangements for tours when planning their trip, and not wait to get to Yerevan to schedule their tours.

Another first we experienced this year, was on July 03, 2005, a fun day where youngsters (and the young at heart) throw buckets of water on passers by on the street to celebrate "Vartavar", an old Armenian tradition. (I will write about the origin/meaning of this tradition separately).

I was invited to appear on two live TV shows, and a radio program. The first was at Armenia’s National TV station, ”Hayastan One” morning show with Mariam Ghaplanian and Felix Khachatryan and the second on Yerkir Media TV station with Tigran Haroutyounyan at his variety show. The radio program which aired a live interview was on Vem Radio Station in their program "Economy and Values" with Executive Director and host Manuk Hergnyan.

All of the interviewers were interested to know the reason for the slogan and logo of "Visit Armenia, It is Beautiful" and the details and efforts of how this was being promoted in the Diaspora. Among other questions, each interviewer asked if the Government of Armenia was assisting me in this project. First, I explained why this concept is so important to Armenia, and how people in Armenia and the Diaspora can help spread the word, utilize the logo, and promote Armenia. I invited all Armenians to visit the website, and declared the website and logo as belonging to the Armenian people. I explained that though I did not have specific, actual or planned support from the Government of Armenia, the Deputy Minister of RA Ministry of Economic Development Mr. Ara Petrosyan, with whom I met several times during this visit, as well as my previous visits, personally and through his office, support the concept for which I am thankful. I believe, in due course, as the government and the people realize the real benefits and importance of the tourism industry to our country, everyone will work together to promote Armenia as a tourist destination.

Ara Petrosyan

During this visit, I gave several establishments and locations frequented by tourist the "Visit Armenia, It is Beautiful" Logo sticker, which they happily displayed. For example, the souvenirs shop at Garni, Armen’s restaurant in Alahverdi, Mer Taghe bistro on Toumanian in Yerevan, the Kitchen (Khohanotz) at Sardarapad, and on several tour buses.

A new sight this year was the newly erected stone made alphabet Oasis at the foothills of Mount Aragatdz which we stopped at on our way to Ambert fortress. This unique monument was built to commemorate the 1600 year anniversary of the Armenian Alphabet. A great picture taking opportunity. Our next stop was at the church in Oshagan village where St. Mesrob Masdotz is buried. The young priest of the church, Ter Manuel, in addition to his many duties and teachings at the church and village also encourages the talented children of the village to paint religious pictures of saints "Sourpanegar".

Another unofficial statistic I noted, as told by the Deacon who keeps the Christening (Genounk) reservation book at Sourp Etchmiadzin is that the number of Christenings at Etchmiadzin has risen to an average of six to eight per weekday and twelve to fifteen per weekend with a large number from the Diaspora. This was good news.

On this trip, we were lucky that our visit coincided with the visit of the Vartan & Siranoush Gevorkian International Dance Ensemble of Burbank, California. They had several performances at the Opera in Yerevan with over 150 dancers. We were present at the opening night, a full house and enjoyed a spectacular show. I understand that the other performances were just as successful. This same dance school has performed in Armenia in 2001, when again I saw them on my trip.

One of the most pleasing facts I noticed this trip was a varied number of groups of non-Armenian tourists (way more than I had noticed in the past) including a large group of Japanese tourists, and a group of Philippines from London, as well as smaller groups from Germany, France, Italy, Argentina, Australia and the Middle East. (I say that this is a most pleasing fact because one of the main goals of "Visit Armenia, It is Beautiful" is to introduce our country not only to Armenians but to non-Armenians as well.)

I kindly encourage everyone who has traveled to Armenia to tell a friend to visit Armenia, and remember "VISIT ARMENIA, IT IS BEAUTIFUL"

Until my next visit and update to you,

Sirov, Ara


September 2004

I recently returned from a one month trip to Armenia and am glad to report to all who visit our site that things in Armenia have improved tremendously in almost all aspects of life, since I last visited two years ago. In particular I noticed great changes, which positively impact tourists and visitors.

For example, arrival and departure services at Zevartnotz Airport are with ease and speed. Going through immigration, customs and security has improved. There are several new hotels and some of the older hotels have made renovations and improvements. Due to competition, hotel rates are reasonable and an excellent value for the provided accommodations and services. Most hotels provide free business centers and Yerevan is full of cyber cafes at extremely low connection prices. There are several tour bus companies using fully equipped newer buses, minibuses for smaller groups and good quality private cars, for private tours.

Fluent English, French, Russian, German, Spanish, Persian, Arabic and several other languages are spoken by a number of well-educated tour guides. A large number of excellent restaurants are available for both Armenian ethnic and International foods at very reasonable prices. One of the most important and noticeable changes I noticed was improvement is the quality of the service providers, from hotel receptionists, to waiters and even taxi drivers. (This is one of the rare places in the world where I had difficulty convincing the taxi driver accept a tip over his so inexpensive tariff. Local taxi transport is as low as $1.00 – 500 dram)). Most service people are pleasant, young, educated and polite and always wearing a smile.

Of course, there are still many changes and improvements that can be made to Armenia. Tourism to Armenia will keep the growth and improvement of this beautiful country. Keeping in mind that any travel outside of the states to any country may result in culture shock, Armenia is the next best thing to home.

Please Visit Armenia It Is Beautiful and tell a friend.

Sirov, Ara.

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